• Macron or Fillon?

  • Founded in 2004 by Bruno Mocher, former salesperson of L’Oréal Professionnel’s products, Generik is gonna create a stir early April with the launching of an ephemeral edition.

  • #generikprésidentielles
  • You will be able to choose between Fillon, Macron, Hamon, Le Pen or Mélenchon shampoo. With the the portrait of a superb caricature by Duverdier, each low cost shampoo, for a good quality price ratio, aims to make you smile…

    Dear hairdressers, you just have to answer a key question to receive these special presidential elections products: “In your opinion, which presidential candidate would best represent the interests of the hairdresser?” Generik will then reveal the favorite candidate of the profession.



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